Diagnose why one A/B variant outperformed the other – using emotion-based scoring instead of guessing. Identify gaps in emotional tone, message clarity, or objection handling.
Deliverables:
⭕ Side-by-side score summary, with radar graph overlay
⭕ Narrative insights on why one version won
⭕Recommendations to carry forward
⭕ Example SenseIQ report here
Measure your page’s emotional resonance against direct competitors. Compare key dimensions across each page.
Deliverables:
⭕ Insights on emotional positioning strengths and weaknesses
⭕ Comparative scoring table
⭕ Example Competitor Conquesting report here
Optimize high-traffic blog pages to increase downstream conversion by enhancing emotional triggers. Scores introduction, body, and CTA zones for clarity, tension, and empathy.
Deliverables:
⭕ Top 3 “message fix” opportunities
⭕ Copy suggestions for CTA integration
⭕ Example SenseIQ report here
Evaluates whether FAQs sufficiently reduce buying friction and increase buyer confidence. Scores for objection density, empathy, and reassurance.
Deliverables:
⭕ Suggested copy restructuring or additions
⭕ Example SenseIQ report here
You submit a live URL (landing page, PDP, or blog).
We analyze the page using SenseIQ’s emotional-scoring model, across 5 psychological dimensions.
You receive a detailed report with specific copy improvement opportunities.
A supplements brand entered the menopause wellness category.
RedditLens scanned forums and subreddits to surface high-friction pain points overlooked in traditional research – e.g. “feeling dismissed by doctors”, “brain fog”, “relationship strain.”
These themes directly informed a brand campaign that achieved 4.5x ROAS on first touch.
A new product team needed to prioritize features and fix early-stage churn. SPARK revealed that while formulation scored high, users felt disappointed by packaging quality and price justification.
These insights fed into a product relaunch strategy that directly impacted on reduced refund rates.
A client lacked clarity on who their best customers really were.
SPARK clustered reviews into 3 primary personas, including “Luxury Devotee” and “Skeptical First-Timer”, each with distinct motivations.
These were used to personalize landing pages and Meta ad sets, driving a 24% lift in CTR on cold traffic.
A haircare client submitted creative with strong copy, but weak visual hierarchy.
AdVitals’ attention heatmap showed the CTA was being ignored while attention pooled on a minor design element.
With visual rebalancing and clearer focal emphasis, engagement increased by 39% without any copy change.
A beauty brand tested five static ads for Performance Max using AdVitals before launch.
The highest-scoring creative showed superior cognitive fluency and clear sequence framing (Serial Position Effect).
That variant later outperformed the others by 2.1x in ROAS, validating the predictive value of pre-testing.
A DTC skincare client had 1,000+ reviews but no clarity on what mattered most to customers.
SPARK scored and clustered reviews into 5 actionable themes (price sensitivity, texture, scent, packaging, long-term effects).
Outputs powered a new email and landing page flow, leading to 48% higher engagement on remarketing assets.
A premium beauty brand saw low conversion on a best-selling product page.
SenseIQ revealed the hero copy lacked empathy and emotional intensity, while FAQs failed to address core objections.
After reordering key sections and rewriting headlines with stronger emotional framing, conversion rates increased by 32%.
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Psychological Signals Scored Per Page
Average Improvement in Emotional Resonance
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