Facebook Leads Ads are great for B2B marketing, but can also play a role in building up your mailing list, pre-BFCM. Launch a last-minute lead campaign offering discounts and other incentives for new subscribers.
I’m looking for best-practice inspiration around Facebook Ads in retail, travel or finance. I want to understand how popular brands master customer acquisition.
I want to understand who my target customers are and how to reach them. I want to create a customer persona to help inform my targeting and creative.
I want to compare my eCommerce performance marketing maturity with other DTC brands. I want to create my roadmap to best-in-class digital maturity.