Brands win or lose in places they can't see.
We build products that give brands visibility inside the conversations shaping buying decisions.
- Reddit threads rank feed AI recommendations
- Buyers trust peers over ads
- You're invisible in buying conversations
See how your brand shows up on Reddit and in AI answers
We currently have … available
reddit is the internet’s
Every day, thousands of buyers ask Reddit “what should I use?” – and those threads rank in Google, get cited by ChatGPT, and shape decisions long before a prospect visits your website. We built two products to make sure your brand is part of that conversation.
◉ CURRENTLY ACTIVE
UpRate.io
Monitor, analyse, and intervene in the Reddit conversations that shape your brand perception, Google rankings, and AI recommendations.
◉ COMING SOON
LeoSEO
LeoSEO is productized AI search optimisation – ensuring your brand appears when LLMs recommend products and services in your category.
◉ COMING SOON
URL Monitoring
Systematic detection and takedown of counterfeit and copycat websites. Monitor your brand across the web, capture evidence, and enforce your intellectual property rights.
our work
Sourcing new messaging angles from real-world pain
A supplements brand entered the menopause wellness category.
RedditLens scanned forums and subreddits to surface high-friction pain points overlooked in traditional research – e.g. “feeling dismissed by doctors”, “brain fog”, “relationship strain.”
These themes directly informed a brand campaign that achieved 4.5x ROAS on first touch.
Building a product roadmap with review signals
A new product team needed to prioritize features and fix early-stage churn. SPARK revealed that while formulation scored high, users felt disappointed by packaging quality and price justification.
These insights fed into a product relaunch strategy that directly impacted on reduced refund rates.
Defining high-conversion personas from voice of customer
A client lacked clarity on who their best customers really were.
SPARK clustered reviews into 3 primary personas, including “Luxury Devotee” and “Skeptical First-Timer”, each with distinct motivations.
These were used to personalize landing pages and Meta ad sets, driving a 24% lift in CTR on cold traffic.
Visual focus mismatch caught before wasting budget
A haircare client submitted creative with strong copy, but weak visual hierarchy.
AdVitals’ attention heatmap showed the CTA was being ignored while attention pooled on a minor design element.
With visual rebalancing and clearer focal emphasis, engagement increased by 39% without any copy change.
Predicting winning ads before launch
A beauty brand tested five static ads for Performance Max using AdVitals before launch.
The highest-scoring creative showed superior cognitive fluency and clear sequence framing (Serial Position Effect).
That variant later outperformed the others by 2.1x in ROAS, validating the predictive value of pre-testing.
Transforming unstructured feedback into campaign-ready messaging
A DTC skincare client had 1,000+ reviews but no clarity on what mattered most to customers.
SPARK scored and clustered reviews into 5 actionable themes (price sensitivity, texture, scent, packaging, long-term effects).
Outputs powered a new email and landing page flow, leading to 48% higher engagement on remarketing assets.
Why a high-traffic PDP underperformed despite a great offer
A premium beauty brand saw low conversion on a best-selling product page.
SenseIQ revealed the hero copy lacked empathy and emotional intensity, while FAQs failed to address core objections.
After reordering key sections and rewriting headlines with stronger emotional framing, conversion rates increased by 32%.
Step ...
Service Selection
Pick your digital marketing poison. Whether you need keyword wizardry or want to jazz up those YouTube thumbnails, our à la carte menu has got you covered. Just click, add to cart, and you’re on your way to magic.
Step ...
Brief Submission
Time to get specific. Fill out our snappy brief and tell us what makes your brand tick. For keyword research, give us the lowdown on your product. Need a paid audit? Grant us the keys to your ad kingdom. The more you share, the better we can tailor our services to your needs.
Step ...
Order Submission
We’ll give you the scoop on when to expect your deliverables and if we need anything else from you. Now’s the time to sit back and let the anticipation build.
Step ...
Service Execution
Our team of digital alchemists gets to work, turning your brief into gold. Whether we’re mining for keywords or crafting ad creative that hits the mark, know that your project is in the hands of certified experts. While we’re busy, why not brainstorm your next big idea?
Step ...
Quality Check
Before anything reaches your eyes, it goes through our quality gauntlet. Our senior specialists put on their detective hats and scrutinize every detail. We don’t just meet standards; we set them.
Step ...
Delivery
Your shiny new marketing assets are ready and waiting. Download that keyword spreadsheet, dive into that audit report, or check out your new before and after ads. It’s like Christmas morning, but for your paid marketing strategy.
Step ...
Feedback and Revisions
Now it’s your time to play critic. Love what you see? Great! Need some tweaks? No worries. We’re here to make sure you’re thrilled with the final product. Your feedback is our fuel for paid marketing perfection.
what do you want to learn about?
data-driven intelligence from Reddit and AI search.
- Everything
- Conversion
- Opinion
- Other
- Retention
- Skincare Branding
- Tools
- Traffic
- Everything
- Conversion
- Opinion
- Other
- Retention
- Skincare Branding
- Tools
- Traffic
7 Retail Brands That Have Mastered Facebook Ads – and How You Can Copy Them
Conventional marketing wisdom says to meet your audience where they are. If this is the case, then marketers should all be flocking to Facebook to sell our products, right? Well, there may be over a billion users on Facebook, but there are also over 6 million advertisers. Standing out in such as a sea of competition is by no means easy, and the importance of ad creative cannot be understated.
E-Commerce Startups: Customer Acquisition and Why DTC Startups are So Bad At It
Ever since Warby Parker turned the eyewear industry on its head, the direct-to-consumer business model has been a firm favourite of both would-be entrepreneurs and venture capitalists.
We explore customer acquisition strategies behind some of the world’s best-known startups, such as Casper, Harry’s, and Away, amongst others.
Mastering Facebook Ads: A Guide to Creative Excellence for Fast-Growth Startups
Need inspiration? Find out the creative best practices within your vertical. Discover how other start-ups and scale-ups are using creativity to turbocharge customer acquisition. We analysed over 130 fast-growth businesses across the retail, finance, and travel verticals, utilising tools such as Facebook’s Ad Library to identify common ad creative themes.
Cut Your Cost Per Lead in Half with Google Ads Target CPA Bidding
Target CPA is a Google Ads Smart Bidding strategy that sets bids to help get as many conversions as possible at or below a given target cost per action (CPA).
It uses advanced machine learning to automatically optimise bids and offers real-time bidding capabilities that tailor bids for each and every auction.
Supercharge Your Traffic with Google Dynamic Search Ads
Dynamic Search Ads allow you to find incremental traffic opportunities across the Google Search Network.
Not only is this a great way to find new keyword opportunities, it also is a powerful way to drive incremental conversions when combined with Smart Bidding strategies.
Drive Better Quality Traffic with Google Ads Combined Audiences for Search
Combine affinity, in-market, retargeting and other audiences to create personas for Search targeting.
You can create any number of personas to represent different types of customers that might use your products or services.
frequently asked questions
We build specialist marketing products that give brands visibility in places traditional marketing can’t reach – Reddit threads, AI recommendation engines, and the peer conversations that increasingly drive buying decisions.
Reddit threads rank on page one of Google for buying keywords, and LLMs like ChatGPT cite Reddit more than almost any other source when recommending products. These channels now influence purchase decisions before a prospect ever visits your website.
Your brand’s Reddit recommendation ratio vs competitors, top threads ranking in Google for your category, sentiment scoring, and a snapshot of what AI engines currently say when asked about your market.
No. We’re a product house. Each product solves a specific visibility problem with its own methodology and deliverables. You’re not hiring a retainer team to “do marketing”, you’re buying a defined outcome.
Reddit Lens monitors, analyses, and intervenes in Reddit conversations about your brand. LeoSEO (coming soon) optimises your visibility across AI recommendation engines like ChatGPT, Perplexity, and Google AI Overviews. Different channels, same underlying thesis.
SaaS companies ($5M – $500M ARR) and DTC brands ($2M – $100M revenue) in categories where buyers actively compare options online. If your market has “best X for Y” threads or AI recommendation queries, our products are built for you.
Let’s discover what's happening around your brand.
Tell us about your brand and we’ll come back with a free Reddit audit showing your recommendation ratio, competitor benchmarks, and the threads ranking in Google.
Or email us directly at clients@blimpp.com.
