An n-Gram analysis looks through all of your search query data and groups the different phrases. For example, a 1-gram keyword is a single word, a 2-gram keyword a two word phrase.
This allows you to discover patterns of search queries that are performing better or worse.
It can be used in combination with your Search Terms report to determine how to organise your campaigns.
Impact
Medium
Effort
Low
Cost
Low
Want to learn more about this tactic?
You can run this analysis in Google Ads with a script. More info here.