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Offer Quality

Acknowledged Retargeting

Acknowledging to a Facebook user that you know they’ve visited your website, together with a relevant message, can be a highly-targeted way of getting mid-funnel users to complete the final steps to conversion.

Who's done it well

See who’s doing this well in retail.

HUEL

Huel use the power of retargeting to acknowledge people who have visited their website. Incorporating social proof in the shape of a user review also adds a touch of credibility when it's needed most.

Key takeaway

Sometimes, the direct approach can be effective in getting people to re-engage. Don’t be afraid to remind past visitors that they’ve been on your site and have engaged with specific triggers, such as destination pages.

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Retail

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