Brands win or lose in places they can't see.
blimpp builds products that show brands how AI search engines recommend their category, and what to do when a competitor is winning the answer.
- ChatGPT, Gemini and Perplexity recommend brands directly
- Buyers get one answer, not ten blue links. You're in it or you're not
- You can't see what AI says about you. Your competitors can.
See what AI says about your brand right now.
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AI Search Engines are the new
Every day, your buyers stop searching and start asking. They type “what’s the best [category] for [need]?” into ChatGPT and they trust the answer.
That answer isn’t random. AI engines build it from the sources they trust most. And a large share of what they trust is Reddit threads, review sites, and editorial round-ups you don’t control.
When AI picks one brand to recommend in your category, is it yours?
We build products to make sure it is.
◉ AI SEARCH VISIBILITY
LeoSEO
See exactly what ChatGPT, Perplexity, Google AI Overviews and Claude say when buyers ask about your category. Which brands they recommend, who they cite, and where you’re missing from the answer.
◉ THE REDDIT LAYER
UpRate.io
A huge share of what AI recommends comes from Reddit. UpRate monitors the threads shaping your category, flags where buyers are being steered to competitors, and intervenes.
◉ COMING SOON
URL Monitoring
Systematic detection and takedown of counterfeit and copycat websites. Monitor your brand across the web, capture evidence, and enforce your intellectual property rights.
our work
Sourcing new messaging angles from real-world pain
A supplements brand entered the menopause wellness category.
RedditLens scanned forums and subreddits to surface high-friction pain points overlooked in traditional research – e.g. “feeling dismissed by doctors”, “brain fog”, “relationship strain.”
These themes directly informed a brand campaign that achieved 4.5x ROAS on first touch.
Building a product roadmap with review signals
A new product team needed to prioritize features and fix early-stage churn. SPARK revealed that while formulation scored high, users felt disappointed by packaging quality and price justification.
These insights fed into a product relaunch strategy that directly impacted on reduced refund rates.
Defining high-conversion personas from voice of customer
A client lacked clarity on who their best customers really were.
SPARK clustered reviews into 3 primary personas, including “Luxury Devotee” and “Skeptical First-Timer”, each with distinct motivations.
These were used to personalize landing pages and Meta ad sets, driving a 24% lift in CTR on cold traffic.
Visual focus mismatch caught before wasting budget
A haircare client submitted creative with strong copy, but weak visual hierarchy.
AdVitals’ attention heatmap showed the CTA was being ignored while attention pooled on a minor design element.
With visual rebalancing and clearer focal emphasis, engagement increased by 39% without any copy change.
Predicting winning ads before launch
A beauty brand tested five static ads for Performance Max using AdVitals before launch.
The highest-scoring creative showed superior cognitive fluency and clear sequence framing (Serial Position Effect).
That variant later outperformed the others by 2.1x in ROAS, validating the predictive value of pre-testing.
Transforming unstructured feedback into campaign-ready messaging
A DTC skincare client had 1,000+ reviews but no clarity on what mattered most to customers.
SPARK scored and clustered reviews into 5 actionable themes (price sensitivity, texture, scent, packaging, long-term effects).
Outputs powered a new email and landing page flow, leading to 48% higher engagement on remarketing assets.
Why a high-traffic PDP underperformed despite a great offer
A premium beauty brand saw low conversion on a best-selling product page.
SenseIQ revealed the hero copy lacked empathy and emotional intensity, while FAQs failed to address core objections.
After reordering key sections and rewriting headlines with stronger emotional framing, conversion rates increased by 32%.
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Service Selection
Pick your digital marketing poison. Whether you need keyword wizardry or want to jazz up those YouTube thumbnails, our à la carte menu has got you covered. Just click, add to cart, and you’re on your way to magic.
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Brief Submission
Time to get specific. Fill out our snappy brief and tell us what makes your brand tick. For keyword research, give us the lowdown on your product. Need a paid audit? Grant us the keys to your ad kingdom. The more you share, the better we can tailor our services to your needs.
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Order Submission
We’ll give you the scoop on when to expect your deliverables and if we need anything else from you. Now’s the time to sit back and let the anticipation build.
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Service Execution
Our team of digital alchemists gets to work, turning your brief into gold. Whether we’re mining for keywords or crafting ad creative that hits the mark, know that your project is in the hands of certified experts. While we’re busy, why not brainstorm your next big idea?
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Quality Check
Before anything reaches your eyes, it goes through our quality gauntlet. Our senior specialists put on their detective hats and scrutinize every detail. We don’t just meet standards; we set them.
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Delivery
Your shiny new marketing assets are ready and waiting. Download that keyword spreadsheet, dive into that audit report, or check out your new before and after ads. It’s like Christmas morning, but for your paid marketing strategy.
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Feedback and Revisions
Now it’s your time to play critic. Love what you see? Great! Need some tweaks? No worries. We’re here to make sure you’re thrilled with the final product. Your feedback is our fuel for paid marketing perfection.
what do you want to learn about?
we publish what we uncover.
- Everything
- Conversion
- Opinion
- Other
- Retention
- Skincare Branding
- Tools
- Traffic
- Everything
- Conversion
- Opinion
- Other
- Retention
- Skincare Branding
- Tools
- Traffic
Black Friday Week: 5 Google Ads Tactics You Can Still Implement
Black Friday Week is finally here! This year is sure to be a little bit different, and amidst the mayhem it’s easy to feel a bit overwhelmed.
So here are 5 things you can still do this week to drive incremental eCommerce sales through search, GoogleShopping, and YouTube.
Turbocharge Your Customer Acquisition With Facebook Dynamic Product Ads
Unlike other Facebook ad units, Dynamic Product Ads uses an ad template that automatically uses images and details from a product catalogue to advertise. No more manually creating thousands of ad variants for different products, as Dynamic Product Ads removes much of the heavy lifting.
Rolling out DPA across prospecting audiences for a global menswear retailer, blimpp was able to achieve a Return on Ad Spend of 704%, at a CPA of only $7.39, which performed favourably against all other channels, including search.
eCommerce Guide: Our 90-Point Plan To Execute Your Q4 & Black Friday 2020 Campaigns
Most eCommerce companies know this already, but you can never be too early in your planning for the holiday season.
Q4 is the time to really focus on Black Friday and Christmas, two events which have historically been crucial to year-on-year revenue growth.
This article looks at 90 ways that DTC brands can win this coming quarter, structured around three key areas of execution: strategy, targeting, and creative.
8 eCommerce Automation Tools That Will Supercharge Your ROI
Every Direct-to-Consumer eCommerce brand, large and small, shares a similar marketing problem that sucks time, money, and enthusiasm out of the business.
Manual processes.
Individually, they’re just an annoyance, and don’t appear, at first glance, to be a strategically important issue. But rack them up, side-by-side, and they devour productivity and put the brakes on scaling growth. Thankfully, eCommerce automation can help.
How to Build Data-Driven eCommerce Customer Personas Using Google, Facebook, and Ahrefs Data
Whether you’re a startup eCommerce brand or an established one looking to scale into new markets, understanding your target audience is just about the most important thing you need to think about during the campaign planning process. Relevancy is everything in marketing, and by being laser targeted on who you’re talking to, you’ll impact every possible metric – in particular engagement and conversion metrics.
Finance Facebook Ad Examples – 7 FinTech Brands Doing It Right
The compliance-heavy world of finance and insurance can be a challenge to navigate, even for experienced marketers. An intangible product, coupled with stringent regulation around how you can communicate with your audience, means that creativity can sometimes take a back seat during the creative development process.
In this post, we’ll explore how some innovative finance brands who are mastering Facebook ads, and how you can replicate their success.
frequently asked questions
We build products that show brands how AI search engines recommend their category, and what to do when a competitor is winning the answer. Reddit, AI recommendation engines, and the peer conversations that now drive buying decisions before anyone visits your site.
Because buyers act on one answer now, not a page of links. If ChatGPT names a competitor when someone asks about your category, you’ve lost the shortlist before the prospect ever knew you existed, and unlike paid or organic search, nothing tells you it happened.
Which AI engines mention your brand, which competitors get recommended instead, and a snapshot of how often you appear when buyers ask about your category. The full report adds 40+ buyer questions across 5 engines, every competitor, and the exact sources AI is citing.
No. We’re a product house. Each product solves one visibility problem with its own method and a defined outcome. You’re buying a result, not a retainer team to do marketing.
LeoSEO shows you what AI engines say about your category across ChatGPT, Perplexity, Gemini, Google AI Overviews and Claude. UpRate.io works the Reddit layer underneath those answers, the source AI leans on most. Different surface, same thesis: be the brand AI recommends.
See what AI says about your brand.
Run the free check at the top of this page and you’ll see which competitors AI recommends in your category in 20 seconds. Want the full report – every engine, every competitor, every source? We’ll build it and walk you through it on a call.
Or email us directly at clients@blimpp.com.
